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MERCEDES-BENZ

E-M-C

PROJECT:

Sales Campaign

 

OBJECTIVE:

Mercedes wanted to communicate a very interesting offer: attractive monthly

installments at 0% interest for the three V8 vehicles: SL, M and CLS.

 

SCOPE OF WORK:

A multi-channeled campaign (online, radio, print and outdoor) showing the urban elegance of the three cars, in an Abu Dhabi setting.